September 26, 2024

Excitement Builds for the 2024 Annual Conference!

Many of our members are currently in Washington, D.C. for the Advocacy in Action Conference, and the energy is palpable! Registrations are ramping up for the highly anticipated 2024 Annual Conference happening December 4-6.

 

Don’t miss out on our fabulous lineup of keynote speakers (listed below) or our popular breakout sessions covering emerging issues and ample networking opportunities in the Exhibit Hall.

 

Our Keynote Speakers

Registration Details

Your registration grants you full access to all educational sessions and the exhibit hall, which includes:

  • Wednesday Welcome Reception
  • Thursday continental breakfast, full lunch, and evening Member Reception
  • Friday Regional Breakfast

Early Bird Registration
Don’t forget, early bird registration ends on October 18, 2024! Secure your spot now to take advantage of the early bird pricing and ensure you’re part of one of the year’s most anticipated events. We can’t wait to see you there!

 

Act Fast! The EPIC Workshop at Lambeau Field is Just Around the Corner!

Can you believe that October starts next week?! We can't either! If you thought you had more time to sign up for next week's Experiment, Price, & Innovate with Confidence Workshop, time is ticking!

 

Join us on October 2-3, 2024, at the iconic Lambeau Field, home of the Green Bay Packers, for an immersive experience into the EPIC business strategy framework. In this workshop, participants will gain valuable tools to enhance their team’s entrepreneurial business strategy. You’ll dive into active experimentation for impactful decisions, master pricing optimization, and foster innovation with confidence within your organization.

Don’t miss this unique opportunity to learn and grow in such an inspiring setting. We look forward to seeing you there!

 

Countdown to the BSF 1.0 Workshop: Your Gateway to BSF 2.0!

The changing of the month also means the Business Strategy Framework (BSF) 1.0 Workshop is fast approaching! For those planning to attend the BSF 2.0 Workshop in Florida with Dr. Simester, this is your chance to complete the prerequisite.

 

The BSF 1.0 Workshop will be held on October 28-29, 2024 at Heartland AEA in Johnston, Iowa —just a short drive from Des Moines. (Flying in? The Des Moines Airport is known for being hassle-free!) 

 

Whether you're focused on marketing or improving service development, this workshop will equip your team with game-changing insights. You'll explore three critical areas of the framework: creating value, capturing value, and delivering value — essential to driving success in your organization.

 

Unlocking Advanced Strategies: Join Us for BSF 2.0 with Dr. Duncan Simester!

The next installment of our Business Strategy Framework series is set to expand on the foundational principles introduced in the BSF 1.0 workshop. We’re excited to welcome back Dr. Duncan Simester from MIT for the BSF 2.0 session, which will serve as a pre-conference event for the AESA Annual Conference.

 

This advanced program is crafted to dive deeper into competitive strategy and the transformative role of AI in business. Participants will learn to navigate strategic uncertainties, build effective AI partnerships, and optimize their organizational strategy for maximum impact.

 

NOTE: Participants are required to have attended the Business Strategy Framework 1.0 Workshop prior to this event. 

 
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